TikTok and Instagram Content for Fashion Brands
Quick answer
Fashion needs to be seen worn, styled and tried on, not just photographed flat. Amplify builds daily TikTok and Instagram posts from your store link, with AI creators modelling your pieces or your own face. Start free, then Starter at $29/mo.
Why is one product photo not enough for fashion?
One photo rarely shows how a piece looks worn, on different bodies and styled different ways, in a haul or try-on format. A single lookbook video also does not cover the range a feed needs to keep performing. Fashion trends cycle fast enough that a shoot planned weeks out is often stale before it posts.
New to Amplify? See how it works, from your link to your first posts.
How does Amplify make fashion posts from a catalog?
Drop your store link and Amplify builds a profile of your pieces, audience and tone, then your first 30 posts. After that, paid plans bring fresh posts every morning, shaped by what is working in your niche that day, not a calendar locked in a month ahead.
- Drop your store link.
- Swipe through the daily feed, keeping the looks you like and skipping the rest.
- Approve. Posts are scheduled and posted for you, up to 2 a day on each account.
Can AI creators model my pieces?
Yes. With the AI influencer feature you pick from 200+ ready faces or build your own, and the same piece can appear on different looks across your feed instead of one repeated model. You can add up to 5 reference images, such as the exact garment, and refer to them as image 1, image 2.
For try-on and haul styles, use slideshows or AI UGC videos. If a styling format is working in your niche, copy any post rebuilds it around your piece.
Which plan fits a fashion brand?
The choice comes down to whether you post from your own account, and how many labels or accounts you run. Starter and Growth fit a label that already has an account. Pro suits a label that wants a new account warmed in fashion. Max suits a group running several labels, each on its own account, from one dashboard.
| Situation | Plan that fits |
|---|---|
| Seeing your pieces in the daily feed | Free: first 30 posts, forever |
| Daily posts to your own brand account | Starter, $29/mo |
| More room for creator posts and videos | Growth, $49/mo |
| A new fashion-niche account we warm, you pick the posts | Pro, $149/mo |
| One account per label or per market | Max, from $225/mo |
For a market-specific account, the phone lives in the country you sell in. See warmed accounts.
Worth knowing
Amplify covers TikTok and Instagram only. If Pinterest is core to how people find you, it is not covered. It makes organic posts, not paid ads. AI creators show your piece, but they are not a replacement for fit checks. Keep your own product photos in the loop for fabric and sizing detail.
What does it cost?
Fashion brands usually try the Free plan, then Starter, then Pro for a dedicated account. The Free plan never expires: your first 30 posts, made for your brand. Starter is $29/mo, Growth is $49/mo, Pro is $149/mo and Max starts at $225/mo. Yearly billing gives 3 months free.
There is no per-post fee, and the daily feed is free on every paid plan. Credits pay for extras, and they do not roll over. The full breakdown is on the pricing page.
Frequently asked questions
Do I need an existing account?
No. Connect your own on a paid plan, or take Pro and we set up and warm a new one.
Can I put my own face on posts?
Yes. Choose per post between your own face and an AI creator.
Can I run more than one label?
Each plan includes one brand. Need more than one brand or account? That's what Max is built for.
Does it make ads?
No. Only organic TikTok and Instagram content.
How long before a new account posts?
On Pro, the new account goes live around day 7 and posts up to 2 a day from then on.
See your pieces styled for a daily feed
Start freeFree plan, forever. Your first 30 posts, made for your brand.